You can learn a lot about an app by hearing its marketer explain what they consider to be an “Active
You can learn a lot about an app by hearing its marketer explain what they consider to be an “Active
There are many reasons why you may need to begin to run marketing and advertising campaigns on multiple channels: you
For the performance marketer, the industry mantra is that absolutely everything can and should be optimized. And although the mantra
In the last year and a half, influencer marketing for app promotion has transitioned from a trending topic to a must-have
Google and Facebook make the ad world go round. They’re the first two mobile app advertising channels that people think
If you keep abreast of industry news, you might be feeling lately like everyone and their dog is starting programmatic
This isn’t your first time experiencing the end of the year holiday shopping frenzy, so you are well aware of